online business solutions // Manufacturer Marketing

Revolutionising Marketing for Manufacturers

Drive Sales and Gain Deeper Insights

Actonia offers a cutting-edge marketing platform designed to empower manufacturers to take control of their digital destiny. By seamlessly connecting with retailers, we drive increased sales while providing unparalleled data-driven insights.

Key Benefits:

Data-Driven Decision Making: Gain unprecedented access to customer behaviour, performance metrics and sales data at customer, brand, category and product levels.

Optimised Stock Management: Identify product popularity, adjust inventory levels accordingly and focus resources on high-performing items.

Enhanced Customer Experience: Offer a streamlined shopping journey by displaying real-time stock availability, prices and authentic reviews.

Measurable ROI: Track the effectiveness of your marketing campaigns with detailed reporting on ad spend, revenue and conversion rates.

Branded Online Presence: Create a unified online experience for your multiple brands, including dedicated online shops within the platform.

Eliminate Dead Clicks: Track and measure clicks from your brand website to retailer sites, optimising your digital marketing efforts.

Our secret sauce

Our Approach to Marketing your brands

Platform Setup: Actonia sets up a customised marketing platform that perfectly aligns with your brand’s goals.
Data Integration: Connect your product feeds and retailer data to provide comprehensive insights. In addition, we can also manually input products without a product feed, ensuring no loss of functionality or compromising performance.
Campaign Execution: Launch targeted brand awareness campaigns to drive traffic and conversions.
Performance Analysis: Monitor key metrics, optimise campaigns and make data-driven decisions.
Comprehensive Reporting for Informed Decision Making: Our robust reporting dashboard provides a holistic view of your campaigns, stock levels, and sales data.

Key Reporting Features:

Real-Time Stock and Price Monitoring: Stay informed about product availability and pricing across all retailers and stockists.
In-Depth Advertising Performance: Analyse Google and Facebook Ads performance, measuring spend against return on Ad Spend (ROAS).
Comprehensive Sales Metrics: Gain granular visibility into revenue, basket value, basket size, transactions and conversion rates.
Collaborate with retailers to obtain brand-specific revenue data, enabling you to measure the impact of your marketing efforts.

Benefits of Actonia Reporting:

Improved Efficiency: Streamline decision-making processes with actionable data at your fingertips.
Enhanced Profitability: Identify high-performing products and marketing channels to maximize ROI.
Optimised Inventory Management: Prevent stockouts and overstocking by tracking real-time availability.
Competitive Advantage: Gain valuable insights into market trends and customer behaviour.

Actonia’s reporting capabilities provide you with the tools to drive growth, increase profitability, and stay ahead of the competition.