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Pay Per Click (PPC)

Pay per click, Paid advertising, Paid Media, PPC

Boost Your Sales and Leads with PPC Advertising

Disparate to SEO, however equally important, PPC (also referred to as Paid advertising) remains the most scalable way to connect your business with prospective customers.

There are a host of benefits to driving a Paid Campaign.

  • It drives traffic to your website through a paid media campaign quickly.
  • Allows you to test and alter your keywords before integrating it into your overall Digital Marketing or Large-Scale SEO Strategies
  • You can use the data derived from a Paid Campaign to test different methodologies, make adjustments and measure the effectiveness of the changes

PPC allows you to collect data on your customer navigation and behaviour by providing a granular view of consumer behaviour when visiting your site.

This allows for a more targeted approach to your broader Digital Marketing Strategy.

Clients Who Have Partnered With Us

eCommerce Strategy
Overview: Distell have been trying for 7 years to tap into the B2C market, but with the intent to assist it's B2B customers.
Website development
Overview: Ozprop a commercial property investment company in Sydney Australia has been our client since 2015, required a website which is easy to navigate to their acquisitions for clients to enquire.
Bloomable
SEO & Analytics
Overview: Most likely the most complex website we have search engine optimised to date. The latest being an SEO migration.
sip-collection-logo1
Digital Transformation
Overview: Heineken Beverages brand, The Sip Collection was born out of a B2C market place, advertising all its best brands as a comparison site to shop through its B2B network.
Analytics & BI
Overview: The B2B marketplace of Heineken Beverages has a wealth of data and was in required our expertise to assist them in providing data to track revenue and sales in order to make data driven marketing decisions.
BI and Analytics
Overview: For the cause! My Smart City brings municipalities closer to communities in South Africa whereby you can report faults relating to their cities with a tap of a button.
SEO
Overview: A startup directory focussed on bringing together all education in South Africa available to the world. They quickly realised the importance of search engine optimisation when Google started reporting issues in Google search console.
Website Development
Overview: A hip company focussing on online reputation management and also one of our partners required a website which could be more product focussed and become a self service portal for its customers.
Website Development
Overview: Closed to our heart. Ithatha Ilali is focussed on helping orphans transition into the workplace after they leave an orphanage.
eCommerce Strategy & UX
Overview: Recently amalgamated with Distell, Heineken Beverages is excited to enhance Distell's current digital landscape.
SEO & Analytics
Overview: A startup with a great product! Product range was growing fast and so were the issues in organic search.
SEO & BI
Overview: A coupon based marketplace with a large dataset of rich data. Hyperli wanted to have one source of truth with their data in order to make data driven decisions.