Since adopting Google’s latest APIs to power our Google Insights data, you will now have access to new and valuable Google Business Profile Insights.
The following metrics have been added wherever applicable in the Actonia Business Hub:
- Search Terms – available in Location Vault and the Executive Report
- Search Total – available in Location Vault, the Executive Report, Multi-Location, and Multi-Location Executive Report
- Customer Interaction [Bookings] – available in Location Vault, Executive Report, Multi-Location, and Multi-Location Executive Report
- Customer Interaction [Conversations] – available in Location Vault, Executive Report, Multi-Location, and Multi-Location Executive Report
- Customer Interaction [Food orders] – available in Location Vault, Executive Report, Multi-Location, and Multi-Location Executive Report
These new metrics are defined by Google as:
Searches: The queries people used to find your business. The Searches metric is updated at the beginning of each month. Please note updates may take 5 days to show up.
Bookings: Number of completed bookings by customers.
Food orders: Food orders placed for pickup or delivery directly from your Google Business Profile with an Order with a Google Provider.
Conversations: Number of unique conversations through messages.