Business owners need a way to visualise the effectiveness of review requests sent in Rocket Reviews. On the Rocket Reviews Overview page, you will see metrics for review request performance, including how many have been sent, and what percentage have been opened (open rate) and clicked on (click-through rate). Visualising performance as a funnel can help users pinpoint specific areas for improvement (e.g. changing the subject line to increase open rate).
Metrics will include requests sent by Email and SMS (SMS is not available in South Africa at this time)
Other additions to the Overview page include SMS usage stats and a log of recent requests sent. At a glance, business owners can see how many credits they have left and when they expire, plus request to purchase more. The recent requests log shows the latest activity, including bulk and single requests to help a user visualise the timeline of requests sent.
How does it work? #
Go to Rocket Reviews > Overview.
Here’s what you can expect from the redesign and new metrics:
- A review request performance funnel on the Overview page
- Metrics reporting on email performance over time
- The ability to filter by a specific date range
- The metrics shown for sent, opened, and clicked requests
- The number of new reviews found on connected accounts
